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Riley Winn
Social Strategist | Show Producer | Host | Editor

Experience

Wave Sports + Entertainment

Host, Lead Producer of Short-form Originals | January 2024 – Present

  • Shot and produced New Heights with Jason and Travis Kelce’s ‘Lombaby Games’ social-first series.

  • Developed and produced sponsored social and branded content for podcasts: Not Gonna Lie with Kylie Kelce, 7PM in Brooklyn with Carmelo Anthony, House of Maher, Fitz and Whit, and Straight 2 Cam with Cameron Brink. 

  • Led strategy and creative development for all editorial and branded short-form content.

  • Led creative development for 10+ new social-first series. 

  • Managed a team of 12 creators and editors to produce short form original series that generated 50+ million views across Instagram, TikTok, and Facebook. 

  • Responded to sponsorship RFPs and pitched creative to clients.


Pivot Podcast with Kara Swisher and Scott Galloway — Vox Media 

Audience Development Consultant, Editor | June 2023 – Present

  • Created the podcast’s visual identity across video platforms. 

  • Provided consultation for best practices to grow the podcast audience outside of audio platforms (Instagram, TikTok, YouTube).

  • Organically grew the podcast social accounts to a combined total of 200K followers (Instagram, TikTok, YouTube, Twitter). 

  • Consulted on best SEO practices for posting content to YouTube. 

  • Developed production processes to insure efficiency and the ability to meet tight deadlines with a 2x/week podcast. 

  • Edited full length podcast episodes for YouTube. 

  • Edited breakout clips for Instagram, TikTok, and YouTube. 

  • Designed and edited custom thumbnails for both Instagram and YouTube. 
     

Wave Sports + Entertainment

Senior Producer | July 2021 – December 2023

  • Created, hosted, and produced original Snapchat series What Happened To? that averaged 20M+ views per episode.

  • 2022 Shorty Awards winner for overall Snapchat Presence. 

  • Created, hosted, and produced branded content that drove $2M+ in sponsorship revenue across Instagram, TikTok and Snapchat.

  • Hosted, produced, and edited content that drove $1M+ in programmatic revenue across Facebook, Snapchat, and YouTube.

  • Hosted, produced, and edited social first content that received over 300M+ view across Facebook, Instagram, TikTok, Snapchat, and YouTube. 

  • Created the YouTube channel Clip Splash and grew it to 169K subscribers in one year. 

  • Developed and produced social-first series for tentpole events. (Super Bowl, March Madness, etc.)

 

Digital Trends

Video Producer | February 2019 – June 2021 

  • Created and grew Digital Trends’ TikTok account from 0 followers to 400K+ organically in 1 year, created all videos on the account that have received 8.9 million likes, and 300+ million views. 

  • Created and produced Digital Trends’ Snapchat channel with an average of 10 million views per episode.

  • Developed and produced branded entertainment, winning MarCom Awards 2020 Platinum Award for Midway/Lionsgate and Zombieland 2/Sony video campaigns. 

  • Hosted, wrote, directed, edited, and produced original content for Digital Trends' video platforms and partners: live, VOD, OTT, social media, and ABC News. 

  • Produced video content that generated over 100 million views across all of Digital Trends’ platforms each month. 

  • Covered tentpole events. (Super Bowl, CES, E3, TwitchCon, Big East Tournament, etc.)

  • Conducted interviews with celebrities and key influencers. 
     

Digital Trends

Social Media Manager | December 2017 – February 2019

  • Brainstormed and created compelling content that appeared on Facebook, Twitter,  Pinterest, Instagram, as well as Digital Trends partners such as ABC News and Flipboard.

  • Created engaging content for social media channels including writing original copy, creating assets, editing videos. (memes, quote images, teaser videos, etc)

  • Developed social campaigns around editorial and sponsored events both in copy, original visual assets. Executed and tracked progress through completion.

  • Followed and alerted video team to trending topics in social media, technology, lifestyle/pop culture to increase algorithmic performance of content.
     

Winn Vision

Producer | July 2017 – December 2017 

  • Coordinated with clients to deliver their message through video production services.

  • Produced, directed, and edited all video marketing materials.

  • Provided creative consulting to clients.
     

CoenFilm

Production Assistant | June 2017 – February 2018 

  • Assisted Director of Photography in shot selection and scene design.

  • Directed and produced all audio design for production.

  • Maintained all audio and video gear.
     

KBVR TV: The Beaver Sports Show

Segment Producer | September 2014 – June 2015 

  • Supported show producer with research and asset management in segment production. 

  • Produced show segments and highlight reels for the sports show.

  • Filmed, edited, and reported on collegiate games for the sports show.
     

KBVR TV: Welcome to the Show

Set Director/Producer | September 2014 – June 2015 

  • Coordinated and directed all in studio and on set productions.

  • Wrote, directed, filmed, and edited show segments and skits.

  • Did all lighting, gaffing, and sound design on the show set.

 

Education

Oregon State University – BA: New Media Communications 

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